Not Getting Traffic to Your Blog! What to Do?

You’re not alone!

All new bloggers ask the question at least once in their life – ‘Why I’m not getting enough traffic to my blog? What can I do to get traffic?’

Most of the time, the answer lies in the question in itself. ‘Not getting traffic to your blog’ simply means that you’re not doing anything for that.

I know, now you’re going to be furious. ‘What? I’ve done a lot of things for my blog! You’re telling me that I’m not doing anything? What rubbish you’re talking about?’

Cool down, my friend! I know – you’ve done a lot. Your blog has hundreds of posts. You have inserted the most popular keywords in them. You did hard work in collecting some back-links. You shared your posts on social media and forums. You did many many things.

What happened? None of those worked!

Hundreds of posts, keywords, backlinks, social sharing, and other of your attempt to drive traffic to your blog didn’t work for a certain reason. Month after month you ignored that reason. You didn’t venture to find the reason and eliminate the same. The problem is here.

The reason why you’re not getting traffic to your blog is that you ignore a reason behind it. But how to find that reason and how to eliminate it?

It’s easy. It’s even simpler than writing a blog post. Believe me, my friend, I’m not kidding.

Make a checklist of highly useful but simple traffic driving strategies. Check whether you’ve applied all those simple strategies to your blog. You’ll definitely find some lapses. Take steps to resolve the issue. Gradually you’ll get the expected number of traffic to your blog. Problem resolved.

You will love to have the checklist with you. Here is it.

Most Effective Techniques to Get Adequate Traffic to Your Blog

Kindly note that there might be more than a hundred traffic driving techniques, but I’m not going to list all. I’m going to write only about those strategies that work for me.

Although I don’t have a magic stick to help you in driving traffic to your blog, I have an effective method. I name it – Content, SEO, and Engagement Balance. You can call it CSEB. There are possibilities that you’re aware of the approach, but the probabilities are that you’re not applying it well.

By CSEB, I mean that there must be a proper balance between content, SEO, and engagement strategies. All the processes of driving traffic to a blog revolve around it. Although it’s not a new approach, it’s not yet well defined.

What can you do to get traffic to your blog? Just follow the balanced formula.

1. Write for a clearly defined audience

While you write posts for your blog, take the utmost care to ensure that you plan for a clearly defined real audience. Before writing each post, do some homework. Look out for the topics in your niche that people search through search engines, discuss in forums, and get engaged with social media.

Google Trends can help you in finding out which topics are popular. Search engine suggestions can tell you what people are searching for in their day to day life. Popular blogs, forum discussions, and social media engagement can provide you the insight into people’s choices.

Stick to the requirement of people and the relevance of the topic. Never waste time writing something that no one needs to read.

2. Post original and unique content

Never post any content in your blog that is duplicate or nearly duplicate. It’ll distract both search engines and your readers. Search engines instantly hate duplicate content while readers gradually.

It’s better to write one original blog post in a week than to create volumes of duplicate content in a day. It’s not quantity, but the quality matters.

Many novice bloggers do similar types of mistakes. To grow the number of posts in their blogs, they paraphrase or alter the already existing content. They forget that search engines are smarter than them. Believe me that such contents have rare chances to be ranked.

3. Use low competitive and long-tail keywords

Many new bloggers are lured by the high volume keywords and forget about the competitive environment. This is one of the primary reasons that their contents are kept under the blanket. It’s a difficult task to compete with highly established bloggers. You’ll get no visibility on search engine result pages (SERP) and, hence, you’ll get no tragic from any search engine.

On the other hand, low competitive keywords can be proved as gold mines for you. Never ignore those short guys. Although those have low search volumes, those are rarely in use. One or two hundred search users can certainly be yours.

Similarly, long-tail keywords increase your chances for better visibility.

4. Don’t wait for the next bright day

If any of your posts aren’t ranking for the first page of search engines today, it’ll also not rank tomorrow. Believe me that no magic is going to happen. So, start working now.

What can you do? Immediate after publishing a blog post, request Google to index your page. After a few minutes, visit Google Search to check ranking status. Search for al all inserted keywords and their alternative forms. If those are ranking well, it’s OK.

If your post isn’t ranking for the inserted keywords, consider for both rewriting the post and injecting keywords in possible alternative manners. Repeat the processes till far your post isn’t rank on the first page of Google.

5. Avoid keyword stuffing

The days of keyword stuffing has already over. Google has become more intelligent to hate the overuse of keywords. And you know, people naturally hate repeated wording.

Keep keyword density rational. 2:100 is a good ratio. It’s rather wise to use synonyms if you require repeated use. It’ll also help the ranking of the same post for different alternate keywords.

6. Never spam

Spamming is an offense. Furthermore, no one likes spammers. Such an act can lead you toward many wired situations like penalty by search engines, blockage by the forum and group admins, a distraction from your potential readers, etc.

Bad bloggers spam for immediate results. They spam to trick search engines, they spam to get backlinks, and they spam to get their posts shared. But not of such technique work for a long time. They end their blogging career in a year or two.

7. Create engaging content elsewhere

Writing only for your blog isn’t enough. You should have a broad online presence so that you can get traffic from varied sources. Additionally, your content on different platforms can help you get more backlinks.

Many new bloggers believe that guest posing is the only option to get traffic and back-links, but that’s not true. You have ample opportunities. You can create content for question-answer forums like Quora or Reddit. You can also write on social media pages and groups.

Whenever you write, write with a purpose. The objective should be creating useful and engaging content. Online platforms can provide you ample opportunity to creating your brand image. You can drive an adequate amount of traffic to your blog from such platforms. However, if you write only to get links, you’ll create trouble for your blogging future.